USA-027973
Feel cool and confident with this new Ash blue shade that softly controls warmth of dominant pigments as hair is lifted. This must-have hue creates rich espresso brunettes, bittersweet cocoa tones, or dark smoky blondes. Perfect for guests who want to control unwanted warm tones and see natural results. Level 7 Ash blue is ideal for lifting light brunettes while controlling warmth or for adding icy tones to a dark blonde base.
- Standard Mixing: Mix Paul Mitchell® the color levels 1-10 and Ultra Toners with Cream or Clear Developer in equal parts (1:1 ratio). If using Color Shots, add Color Shots after the color is mixed with Developer.
- Highlift Series Mixing: For maximum lift mix the Highlift Series with Cream Developer only (1:2 ratio). For more toned end result mix the Highlift Series with Cream Developer only (1:1 ratio).
- Application: Semi (damp hair), Demi (damp hair), Permanent (dry hair).
Processing Guidelines:
- Permanent: 1-2 levels of lift or deposit mix with 20 volume Developer on dry hair. 2-3 levels of lift mix with 30 volume Developer on dry hair. 3 levels of lift mix with 40 volume Developer on dry hair. Process for 35 minutes.
- Highlifts: 4 levels of lift mix with double 40 volume Cream Developer on dry hair. 4 levels of lift with more tone mix with 40 volume Cream Developer on dry hair. Process for 45 minutes.
- Demi-Permanent: Deposit only + gray blending mix with 5 volume Developer on damp hair, and process for 20 minutes.
- Semi-Permanent: Deposit only + minimal gray blending mix with 10 volume Developer on damp hair, and process for 10 minutes.
- Ultra Toners: Deposit only mix with 5 volume Developer on damp hair, check color development for desired tone at 10 minutes. Process for 10-20 minutes.
After Processing:
- Rinse.
- Shampoo.
- Condition.
- Style.
- Finish.
- Low ammonia.
- Natural Beeswax Base: Paul Mitchell's beeswax is sourced in West Africa, where bees pollinate plants year-round, so they don't have to store honey for hibernation season. Pollinating all year contributes to the area's biodiversity and help uphold their ecosystems.
- Low cost per application that will help increase your bottom line.
- Up to 100% gray coverage.
- Advanced oxidative dyes.
- Unique ChromaLuxe™ technology.
- Formulated with a black-to-gray background color and soft blue tone.
- Ideal for use on natural levels 3-7.
- Will neutralize or correct unwanted orange dominant pigments.
- Use alone or added to your formulation for subtle coolness.
- The capital “A” in Ash indicates the dominant tone, while the lowercase “b” in blue is a softer, more diminished tone. It’s this combination that offers a nuanced result.
- Tip: Level 7 Ash blue is ideal for lifting light brunettes while controlling warmth or for adding icy tones to a dark blonde base.
[BASE]: Aqua (Water, Eau), Cetearyl Alcohol, Ceteareth-20, Ammonium Hydroxide, PEG-8 Stearate, Beeswax (Cire d’Abeille, Cera Alba), PPG-12-PEG-50 Lanolin, Stearalkonium Chloride, Triethanolamine, Sodium Sulfite, Erythorbic Acid, Propylene Glycol, Tetrasodium EDTA, Oleth-5 Phosphate, Dioleyl Phosphate, Eucalyptus Globulus Leaf Oil, TEA-Lauryl Sulfate. 7Ab: Resorcinol, p-Phenylenediamine, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, 4-Chlororesorcinol.