Urban Shock Brights - A shocking series of pigment-packed, direct dye hair colors that expand the Urban Shock palette.

-Gel-based, direct dye colors in a professional 3 oz tube -No developer required
-Highly concentrated colors that last up to 25 shampoos
-100% PPD, gluten, ammonia, papa and peroxide-free
-Intermixable shades a clear for unlimited palette potential