CHI semi-permanent hair color with innovative Chroma Intense Dye Technology was created for longer-lasting and more intense colors. Direct dyes deposit easily on bleached or pre-lightened hair while simultaneously deeply conditioning. Using silk proteins to help strengthen the hair and add brilliant shine, hair appears brighter and more vibrant.

Mix and Create in 4 Easy Steps. Wear gloves to avoid staining. No developer required. CHI Chromashine semi-permanent hair colors may be used for partial or full head application.

1. Determine the desired color or create an intense custom color using our creative color palette. Lightly mist the hair with CHI Keratin Mist to even out porosity.
2. Evenly apply a generous amount on clean, dry hair staying 1/8” away from the scalp. Do not apply product directly to the scalp. For a retouch, apply only to new growth area and avoid overlapping.
3. Recommended processing time is 10 minutes under low heat and at least 5 minutes for cool down. Always allow time for full cool down. For longer-lasting color, a longer cool down time may be used.
4. Rinse hair thoroughly with cool water until water runs clear.
5. Towel blot and apply CHI Color Lock Treatment for 5 minutes to lower the pH.
6. Rinse with cool water to lock in the color.
7. For longer wearing color finish with CHI Color Lock conditioner.
8. Stylist Tip: Apply a few drops of CHI Silk Infusion to add additional shine and protect the hair during heat styling.

• Long Lasting color Color duration maintains up to 80% true tone color retention after 30 shampoos.
• Healthy Conditioning Formulation Ammonia free and deep conditions the hair with silk and aloe; hair appears brighter and more Vibrant.
• Creative positioning and design artistic inspired packaging and messaging to inspire creativity.
• CHI semi-permanent hair color with innovative Chroma Intense Dye Technology was created for longer-lasting and more intense colors.
• Direct dyes deposit easily on bleached or pre-lightened hair while simultaneously deeply conditioning.
• Using silk proteins to help strengthen the hair and add brilliant shine, hair appears brighter and more vibrant

Aqua/Water/Eau, Cetearyl Alcohol, Cetyl Alcohol, Ceteareth-20, Phenyl Trimethicone, Glycerin, Hydrolyzed Silk, Aloe Barbadensis Leaf Juice, Behentrimonium Chloride, Caprylyl Glycol, Phenoxyethanol, Polyquaternium-37, Amodimethicone, Propylene Glycol Dicaprylate/Dicaprate, Disodium EDTA, Potassium Sorbate, PPG-1 Trideceth-6, Sodium Benzotriazolyl Butylphenol Sulfonate, Cetrimonium Chloride, Trideceth-10, Hexylene Glycol, Buteth-3, Tributyl Citrate, Alumina, Silica, Titanium Dioxide (CI 77891), Fragrance (Parfum), Benzyl Benzoate, Butylphenyl Methylpropional, Citronellol, Coumarin, Geraniol, Hexyl Cinnamal, Linalool, Basic Violet 2, HC Blue No. 15